top of page
MESIF MADRID 2025
Set in one of Europe’s most dynamic sporting capitals, MESIF Madrid 2025 is the next in our series of global investment roadshows in partnership with the Ministry of Sport and the Ministry of Investment of Saudi Arabia.
This unique VIP gathering will connect the Middle East region with leading international sports stakeholders and investors from Spain, Europe, North Africa and Latin America. As Madrid prepares to host the Formula 1 Grand Prix and co-host the FIFA World Cup 2030, the city offers the perfect backdrop to discuss the rise of sports tourism, mega-event hosting and the infrastructure needed to support regional ambitions.
With a particular focus on knowledge exchange, deal creation and global best practice, attendees will gain exclusive insights into the latest trends shaping the MENA sports sector.
WHY ATTEND?
Top Level Ministerial Participation - Meet the key Ministries of Sports & Investment from across the region.
Exclusive Contract Discussions - Participate in intimate discussions on upcoming regional sports projects.
Industry Education and Insights - Gain unique and practical knowledge from leading experts.
121 Meetings - Enjoy exclusive opportunities for one-on-one meetings with top decision-makers.
Grow your Presence - Develop your Middle East footprint in sports and showcase your unique credentials and commitment to the region.
One-of-a-kind VIP Experience - Network in a relaxed environment with our VIP guests.
200 DELEGATES
VIP EXPERIENCE
20+ SPEAKERS
SPEAKERS
H.E. Eisa Hilal Al Hezami
Chairman, Sharjah Sports Council
His Excellency Issa Hilal Al-Hazami is a dynamic leader in the UAE sports community, currently serving as the Chairman of the Sharjah Sports Council since July 2020. With a passion for advancing sports and community well-being, he has driven significant initiatives that have shaped the sports landscape in Sharjah. Prior to this, he served as the Secretary General of the Council from 2018 to 2020, and played a key role in national disaster management efforts at the National Emergency Crisis and Disaster Management Authority (NCEMA) from 2011 to 2020.
Al-Hazami's leadership experience extends to his tenure as General Secretary of Sharjah Sports Club (2009–2011) and Private Office Director for His Highness Prince Talal Bin Bader Al Suad (2006–2009). His career began in the skies as a Police Helicopter Pilot, where he served from 1986 to 2006. His Excellency’s diverse experience makes him a driving force in the UAE's sports and public service sectors.
His Excellency Issa Hilal Al-Hazami is a dynamic leader in the UAE sports community, currently serving as the Chairman of the Sharjah Sports Council since July 2020. With a passion for advancing sports and community well-being, he has driven significant initiatives that have shaped the sports landscape in Sharjah. Prior to this, he served as the Secretary General of the Council from 2018 to 2020, and played a key role in national disaster management efforts at the National Emergency Crisis and Disaster Management Authority (NCEMA) from 2011 to 2020.
Al-Hazami's leadership experience extends to his tenure as General Secretary of Sharjah Sports Club (2009–2011) and Private Office Director for His Highness Prince Talal Bin Bader Al Suad (2006–2009). His career began in the skies as a Police Helicopter Pilot, where he served from 1986 to 2006. His Excellency’s diverse experience makes him a driving force in the UAE's sports and public service sectors.
H.E. Hanan Al Mahmoud
Vice Chairperson, Sharjah Women's Sport Foundation
Hanan Al Mahmoud is Vice Chairperson of Sharjah Women’s Sports (SWS) and a member of the UAE National Olympic Committee.
She leads an umbrella organization comprising four women’s sports clubs, collectively serving over 1,000 female athletes.
Under her leadership, SWS also operates a comprehensive network of specialized centers offering holistic services for athletes, from training and sports science to mental wellness and medical services.
She is Vice Chairperson of the Higher Committee and Chairperson of the Executive Committee of the Arab Women Sports Tournament in its 2024 and 2026 Editions, one of the region’s premier multi-sport events.
Previously, as CEO of Al Jawaher Reception & Convention Centre (2012–2023), she positioned the venue as Sharjah’s top event destination, hosting over 3,000 events and one million visitors.
Her earlier career included serving as Head of Business Management at Sharjah Ladies Club, overseeing 200 staff and 3,500 services and products.
Hanan also holds key governance roles, including on the Board of Trustees of Rubu’ Qarn Establishment and the Consultative Board of Sharjah Hospitality Group.
She has a B.S. in Management Information Systems & Marketing (Honors) from the University of Sharjah, plus multiple leadership and protocol certifications.
Her career blends business acumen, sports governance expertise, and a commitment to empowering women through sport.
Beyond her professional roles, Hanan is a dedicated mentor, mother of three, and advocate for self-development and community impact.
Hanan Al Mahmoud is Vice Chairperson of Sharjah Women’s Sports (SWS) and a member of the UAE National Olympic Committee.
She leads an umbrella organization comprising four women’s sports clubs, collectively serving over 1,000 female athletes.
Under her leadership, SWS also operates a comprehensive network of specialized centers offering holistic services for athletes, from training and sports science to mental wellness and medical services.
She is Vice Chairperson of the Higher Committee and Chairperson of the Executive Committee of the Arab Women Sports Tournament in its 2024 and 2026 Editions, one of the region’s premier multi-sport events.
Previously, as CEO of Al Jawaher Reception & Convention Centre (2012–2023), she positioned the venue as Sharjah’s top event destination, hosting over 3,000 events and one million visitors.
Her earlier career included serving as Head of Business Management at Sharjah Ladies Club, overseeing 200 staff and 3,500 services and products.
Hanan also holds key governance roles, including on the Board of Trustees of Rubu’ Qarn Establishment and the Consultative Board of Sharjah Hospitality Group.
She has a B.S. in Management Information Systems & Marketing (Honors) from the University of Sharjah, plus multiple leadership and protocol certifications.
Her career blends business acumen, sports governance expertise, and a commitment to empowering women through sport.
Beyond her professional roles, Hanan is a dedicated mentor, mother of three, and advocate for self-development and community impact.
Mansour Almokbel
CEO, Saudi Motorsport Company
Mansour Al Mokbel is the the new CEO at the Saudi Motorsports Company.
Mansour continues to also serve as the General Manager for Investments in the Ministry of Sport. He is responsible for catalysing investment-led growth in the sport sector through private sector participation. He leads a team that not only creates investment opportunities, but also enables a conducive environment for the private sector to profitably engage and flourish. Simultaneously, he leads monetization of infrastructure and assets of the Ministry and the commercialization of Ministry’s events and activities.
Prior to joining the Ministry of Sport, he served as the General Director for Delivery in the Ministry of Defence, leading a successful transformation program.
Mansour holds a Bachelor’s Degree in Software Engineering from King Fahad University of Petroleum and Minerals and his Executive MBA from the George Washington University. He also has a Certificate in Management (CiM) from London Business School and Managing Successful Programmes MSP® Practitioner Certificate.
Mansour Al Mokbel is the the new CEO at the Saudi Motorsports Company.
Mansour continues to also serve as the General Manager for Investments in the Ministry of Sport. He is responsible for catalysing investment-led growth in the sport sector through private sector participation. He leads a team that not only creates investment opportunities, but also enables a conducive environment for the private sector to profitably engage and flourish. Simultaneously, he leads monetization of infrastructure and assets of the Ministry and the commercialization of Ministry’s events and activities.
Prior to joining the Ministry of Sport, he served as the General Director for Delivery in the Ministry of Defence, leading a successful transformation program.
Mansour holds a Bachelor’s Degree in Software Engineering from King Fahad University of Petroleum and Minerals and his Executive MBA from the George Washington University. He also has a Certificate in Management (CiM) from London Business School and Managing Successful Programmes MSP® Practitioner Certificate.
Basim K. Ibrahim
Sport Investment Director, Ministry of Investment KSA
Basim K. Ibrahim, CLSS, CIPM, is passionate about the opportunities for sport development in the Kingdom of Saudi Arabia. He is a seasoned Investment Attraction & Development Manager with 20 years of diverse professional experience in Investment, IT, Training, Project Management, and Research.
A former Global Shaper at the World Economic Forum, Basim is a member of various professional organizations. He founded BMA Engineering in 2011 and co-founded BoardMaps in 2015, showcasing his entrepreneurial spirit.
His extensive international experience includes roles with INSPUR in China and CONCO in South Africa. Basim was a pivotal member of the joint technical team between SAP and Saudi Aramco from 2000 to 2005. Passionate about volunteering and dedicated to serving his country, Basim is a dynamic leader in the field of Business and Investment Development.
Basim K. Ibrahim, CLSS, CIPM, is passionate about the opportunities for sport development in the Kingdom of Saudi Arabia. He is a seasoned Investment Attraction & Development Manager with 20 years of diverse professional experience in Investment, IT, Training, Project Management, and Research.
A former Global Shaper at the World Economic Forum, Basim is a member of various professional organizations. He founded BMA Engineering in 2011 and co-founded BoardMaps in 2015, showcasing his entrepreneurial spirit.
His extensive international experience includes roles with INSPUR in China and CONCO in South Africa. Basim was a pivotal member of the joint technical team between SAP and Saudi Aramco from 2000 to 2005. Passionate about volunteering and dedicated to serving his country, Basim is a dynamic leader in the field of Business and Investment Development.
Abdullah Al Rasheed
Director of Investment Enablement
In addition to his role in the Ministry of Sport, Abdullah acquires over a decade of an enriched, diversified experience in Private & Public sectors. Starting from the Banking industry in the Cash Management field with an exposure on Operations, Business Implementation, Product Creation & Management, to contributing into building the Strategic Partnership foundation with the private sector throughout his career in LCGPA.
Abdullah has a successful track record of building strong, sustainable partnerships with the private sector & state-owned companies, launching new innovative products into the market, and managing national initiatives which serves the national strategies.
In addition to his role in the Ministry of Sport, Abdullah acquires over a decade of an enriched, diversified experience in Private & Public sectors. Starting from the Banking industry in the Cash Management field with an exposure on Operations, Business Implementation, Product Creation & Management, to contributing into building the Strategic Partnership foundation with the private sector throughout his career in LCGPA.
Abdullah has a successful track record of building strong, sustainable partnerships with the private sector & state-owned companies, launching new innovative products into the market, and managing national initiatives which serves the national strategies.
Abdullateef Alnaeem
Sports & Tourism Director, Microsoft Arabia
With over a decade of experience driving digital transformation across sport, tourism, health, and central government sectors, Abdullateef currently serves as Sport & Tourism Director at Microsoft Arabia, leading strategic initiatives that shape the region’s sports innovation landscape. In this role, Abdullateef has collaborated with global sports entities to adapt Microsoft’s cutting-edge technologies to local market needs, unlocking new opportunities and setting a blueprint for industry-wide adoption.
Previously, as Senior Account Executive for the health sector, Abdullateef partnered with the Ministry of Health and medical cities to accelerate the health digital transformation journey. Earlier roles at Microsoft included Government Technology Strategist, where Abdullateef developed digital transformation roadmaps on adopting Microsoft technologies for over 20 government entities, and Enterprise Marketing Lead, where Abdullateef successfully launched flagship products like Windows 10 and Surface in Saudi Arabia.
Starting his career as an Engineer at Kemya, an ExxonMobil & SABIC joint venture, Abdullateef honed an operational mindset that continues to inform his approach to strategic execution.
A graduate of EDHEC Business School’s Global MBA program and holder of a BS in Engineering from the University of New Brunswick, Abdullateef brings a unique combination of technical expertise, commercial strategy, and leadership in emerging sectors. His work sits at the intersection of innovation, business growth, and social impact with a strong commitment to advancing the role of sport and tourism as catalysts for economic development and community engagement.
With over a decade of experience driving digital transformation across sport, tourism, health, and central government sectors, Abdullateef currently serves as Sport & Tourism Director at Microsoft Arabia, leading strategic initiatives that shape the region’s sports innovation landscape. In this role, Abdullateef has collaborated with global sports entities to adapt Microsoft’s cutting-edge technologies to local market needs, unlocking new opportunities and setting a blueprint for industry-wide adoption.
Previously, as Senior Account Executive for the health sector, Abdullateef partnered with the Ministry of Health and medical cities to accelerate the health digital transformation journey. Earlier roles at Microsoft included Government Technology Strategist, where Abdullateef developed digital transformation roadmaps on adopting Microsoft technologies for over 20 government entities, and Enterprise Marketing Lead, where Abdullateef successfully launched flagship products like Windows 10 and Surface in Saudi Arabia.
Starting his career as an Engineer at Kemya, an ExxonMobil & SABIC joint venture, Abdullateef honed an operational mindset that continues to inform his approach to strategic execution.
A graduate of EDHEC Business School’s Global MBA program and holder of a BS in Engineering from the University of New Brunswick, Abdullateef brings a unique combination of technical expertise, commercial strategy, and leadership in emerging sectors. His work sits at the intersection of innovation, business growth, and social impact with a strong commitment to advancing the role of sport and tourism as catalysts for economic development and community engagement.
Aphrodite Moschoudi
Director of Planning & Quality, Qatar Tourism
Aphrodite Moschoudi is an accomplished professional with expertise in major sports projects and events. Her career highlights include extensive involvement in bidding, strategic planning and delivery of major events, including the Olympic Games, Asian Games, Arab Games, FIFA World Cup, FIFA Arab Cup, Asian Cup, World Championships in Athletics and IPC Para-Athletics. She has also been instrumental in setting up key sport projects such as the Schools Olympic Programme, the Olympic & Sport Museum, the National Sport Day as well as sport investments and partnerships.
During her time at the Supreme Committee for Delivery & Legacy (SC), Aphrodite led the Planning & Integration of Host Country Operations for the FIFA World Cup, Qatar 2022, to include the tournament readiness and ultimately the delivery of the Main Operations Centre as the central point of command.
Aphrodite’s approach is that talent and technical expertise are not sufficient and should be complemented by positive spirit, practical thinking, human relations and ethos all the way.
Aphrodite is now working at Qatar Tourism as a Director of Planning and Quality.
Aphrodite Moschoudi is an accomplished professional with expertise in major sports projects and events. Her career highlights include extensive involvement in bidding, strategic planning and delivery of major events, including the Olympic Games, Asian Games, Arab Games, FIFA World Cup, FIFA Arab Cup, Asian Cup, World Championships in Athletics and IPC Para-Athletics. She has also been instrumental in setting up key sport projects such as the Schools Olympic Programme, the Olympic & Sport Museum, the National Sport Day as well as sport investments and partnerships.
During her time at the Supreme Committee for Delivery & Legacy (SC), Aphrodite led the Planning & Integration of Host Country Operations for the FIFA World Cup, Qatar 2022, to include the tournament readiness and ultimately the delivery of the Main Operations Centre as the central point of command.
Aphrodite’s approach is that talent and technical expertise are not sufficient and should be complemented by positive spirit, practical thinking, human relations and ethos all the way.
Aphrodite is now working at Qatar Tourism as a Director of Planning and Quality.
Abdulhadi Al-Hababi
Chairman of the Sports Committee, Saudi-Spanish Business Council
Abdulhadi Al-Hababi is a prominent Saudi businessman and the Chairman of the Sports Committee at the Saudi-Spanish Business Council, under the Federation of Saudi Chambers. He is also the Chairman of the Board of Directors at Al-Othaim Investment Company. With a distinguished career in the investment and real estate sectors, Mr. Al-Hababi has been instrumental in driving strategic initiatives to foster international partnerships and elevate Saudi Arabia’s presence in global platforms. His leadership aligns closely with the Kingdom’s Vision 2030, particularly in the areas of sports diplomacy and international economic collaboration.
Abdulhadi Al-Hababi is a prominent Saudi businessman and the Chairman of the Sports Committee at the Saudi-Spanish Business Council, under the Federation of Saudi Chambers. He is also the Chairman of the Board of Directors at Al-Othaim Investment Company. With a distinguished career in the investment and real estate sectors, Mr. Al-Hababi has been instrumental in driving strategic initiatives to foster international partnerships and elevate Saudi Arabia’s presence in global platforms. His leadership aligns closely with the Kingdom’s Vision 2030, particularly in the areas of sports diplomacy and international economic collaboration.
Nader Al Rawahy
Operations Excellence Lead, Oman Vision 2040
Oman’s Nader Nasser Hamood Al Rawahy is seconded to the Ministry of Culture, Sports, and Youth from the Sultanate’s “Oman’s Vision 2040” Ministry where he leads Operational Excellence for Oman’s strategic development roadmap “Oman Vision 2040”.
Since its endorsement in September 2015, Oman has emphasized aligning its national priorities with the UN's sustainable development objectives through Oman Vision 2040. As part of this initiative, there is a focus on real estate such as the waterfront Sports City in the South Al Batinah governorate, The Sustainable City YITI and renewable energy projects, particularly hydrogen and green hydrogen production.
Nader is an expert in inward investment and economic development. His expertise spans audit, advisory, and structuring. Prior to this role, Nader amassed over 20 years of experience at KPMG and EY. He is also the founder and board member of the Association of Chartered Accountants of Oman, a member of the Institute of Internal Auditors and a Certified Fraud Examiner.
Oman’s Nader Nasser Hamood Al Rawahy is seconded to the Ministry of Culture, Sports, and Youth from the Sultanate’s “Oman’s Vision 2040” Ministry where he leads Operational Excellence for Oman’s strategic development roadmap “Oman Vision 2040”.
Since its endorsement in September 2015, Oman has emphasized aligning its national priorities with the UN's sustainable development objectives through Oman Vision 2040. As part of this initiative, there is a focus on real estate such as the waterfront Sports City in the South Al Batinah governorate, The Sustainable City YITI and renewable energy projects, particularly hydrogen and green hydrogen production.
Nader is an expert in inward investment and economic development. His expertise spans audit, advisory, and structuring. Prior to this role, Nader amassed over 20 years of experience at KPMG and EY. He is also the founder and board member of the Association of Chartered Accountants of Oman, a member of the Institute of Internal Auditors and a Certified Fraud Examiner.
Fatema Hayat
Director of International Relations and Cooperation, Islamic Sports Solidarity Association
Fatema Masoud Hayat is a Kuwaiti sports leader and strategist with extensive experience in organizational development, governance, and international relations. She currently serves as the Director of International Relations and Cooperation at the Islamic Solidarity Sports Association (ISSA), where she plays a pivotal role in fostering global sports collaboration among the 57 National Olympic Committees of the Organization of Islamic Cooperation (OIC) member states.
Since 2019, Hayat has been an elected board member of the Kuwait Olympic Committee (KOC), where she also leads the Women’s Committee, championing initiatives that have significantly advanced women’s sports in Kuwait. In addition, she serves as the Chair of the GCC Women’s Sports Advisory Committee, promoting regional cooperation and the empowerment of women in sport across the Gulf.
Hayat has represented Kuwait on the international stage as Chef de Mission for national delegations at various major sporting events, including the Olympic Games, GCC Games, Islamic Solidarity Games, and the Asian Games. She is also a board member and Chair of the Women’s Football Committee at the Kuwait Football Association (KFA), where she collaborates with FIFA to develop and promote women’s football and futsal in Kuwait.
She holds a Master’s degree in International Affairs, with a concentration in Governance and Rights, and has long been an advocate for sports as a tool for empowerment. Her activism includes involvement in Kuwait’s women’s suffrage movement.
Hayat has been invited to speak at globally recognized events such as FIFA’s Women’s Football Convention and UEFA’s Women in Football Leadership Programme, further solidifying her reputation as a prominent voice in the global sports community.
Fatema Masoud Hayat is a Kuwaiti sports leader and strategist with extensive experience in organizational development, governance, and international relations. She currently serves as the Director of International Relations and Cooperation at the Islamic Solidarity Sports Association (ISSA), where she plays a pivotal role in fostering global sports collaboration among the 57 National Olympic Committees of the Organization of Islamic Cooperation (OIC) member states.
Since 2019, Hayat has been an elected board member of the Kuwait Olympic Committee (KOC), where she also leads the Women’s Committee, championing initiatives that have significantly advanced women’s sports in Kuwait. In addition, she serves as the Chair of the GCC Women’s Sports Advisory Committee, promoting regional cooperation and the empowerment of women in sport across the Gulf.
Hayat has represented Kuwait on the international stage as Chef de Mission for national delegations at various major sporting events, including the Olympic Games, GCC Games, Islamic Solidarity Games, and the Asian Games. She is also a board member and Chair of the Women’s Football Committee at the Kuwait Football Association (KFA), where she collaborates with FIFA to develop and promote women’s football and futsal in Kuwait.
She holds a Master’s degree in International Affairs, with a concentration in Governance and Rights, and has long been an advocate for sports as a tool for empowerment. Her activism includes involvement in Kuwait’s women’s suffrage movement.
Hayat has been invited to speak at globally recognized events such as FIFA’s Women’s Football Convention and UEFA’s Women in Football Leadership Programme, further solidifying her reputation as a prominent voice in the global sports community.
Dino Ruta Ph.D
Professor of Practice in Leadership, Sports & Events Business at SDA Bocconi School of Management, MESIF Academic Advisor.
Marcos Pelegrin
Director of Commercial Services, N3XT SPORTS
Marcos started his professional career as Executive Associate for CEOE International, focusing on Asia & Oceania Relations and developing successful projects with more than 20 countries. In March 2015, Marcos founded World Football Summit, where he was International Affairs & Business Development Director. Currently, he is still linked with WFS as a member of the Advisory Board. Later, he joined LALIGA where, Marcos has held positions as a Manager for International Relations, Managing Director of LALIGA in Africa and Strategic Projects Director for the MENA region. During his stay in South Africa, Marcos was elected as the President of the Spanish Chamber of Commerce in South Africa. After six years, he joined N3XT SPORTS as the Director of Commercial Services. Mr. Pelegrin holds a degree in Law and Political Science, an MA in international Affairs by ICADE as well as a Masters in Football Business at Cruyff Institute-FC Barcelona. Having lived in France, Italy, Ireland and South Africa, Marcos is fluent in French, Italian and English.
Marcos started his professional career as Executive Associate for CEOE International, focusing on Asia & Oceania Relations and developing successful projects with more than 20 countries. In March 2015, Marcos founded World Football Summit, where he was International Affairs & Business Development Director. Currently, he is still linked with WFS as a member of the Advisory Board. Later, he joined LALIGA where, Marcos has held positions as a Manager for International Relations, Managing Director of LALIGA in Africa and Strategic Projects Director for the MENA region. During his stay in South Africa, Marcos was elected as the President of the Spanish Chamber of Commerce in South Africa. After six years, he joined N3XT SPORTS as the Director of Commercial Services. Mr. Pelegrin holds a degree in Law and Political Science, an MA in international Affairs by ICADE as well as a Masters in Football Business at Cruyff Institute-FC Barcelona. Having lived in France, Italy, Ireland and South Africa, Marcos is fluent in French, Italian and English.
David Green
General Manager for PFL Europe
David Green is a pioneer of MMA in the UK and Europe, with a storied history in sports broadcasting and operations. His roots in the sport originate as the founder and CEO of BAMMA (The British Association of Mixed Martial Arts) in 2009, becoming the UK’s most premier MMA promotion. The brand would host future UFC World Champions including Tom Aspinall and Leon Edwards, cementing its importance in the history of UK MMA. Such was the boom of BAMMA under Green’s leadership, it would become the first MMA show to feature on terrestrial TV in the UK through a Channel 5 deal.
Green would then become Head of Bellator Europe, spearheading MMA’s growth in the continent with live events held in new markets such as Dublin, London, Paris and more, ensuring a European platform to stage Bellator’s events outside of the US. Green’s efforts were rewarded through a historic partnership with BBC, a major move in making MMA mainstream in the UK.
In his current role as General Manager of PFL Europe, Green is responsible for all facets of PFL’s European league, from live event and broadcast to sponsorships and partnerships. His leadership and expertise have allowed the promotion to flourish, holding sold-out shows in France, Belgium, the UK, Ireland and more. He works closely with all leagues, including PFL MENA, the groundbreaking MMA arm of PFL set in the Middle East featuring the region's biggest fighters.
David Green is a pioneer of MMA in the UK and Europe, with a storied history in sports broadcasting and operations. His roots in the sport originate as the founder and CEO of BAMMA (The British Association of Mixed Martial Arts) in 2009, becoming the UK’s most premier MMA promotion. The brand would host future UFC World Champions including Tom Aspinall and Leon Edwards, cementing its importance in the history of UK MMA. Such was the boom of BAMMA under Green’s leadership, it would become the first MMA show to feature on terrestrial TV in the UK through a Channel 5 deal.
Green would then become Head of Bellator Europe, spearheading MMA’s growth in the continent with live events held in new markets such as Dublin, London, Paris and more, ensuring a European platform to stage Bellator’s events outside of the US. Green’s efforts were rewarded through a historic partnership with BBC, a major move in making MMA mainstream in the UK.
In his current role as General Manager of PFL Europe, Green is responsible for all facets of PFL’s European league, from live event and broadcast to sponsorships and partnerships. His leadership and expertise have allowed the promotion to flourish, holding sold-out shows in France, Belgium, the UK, Ireland and more. He works closely with all leagues, including PFL MENA, the groundbreaking MMA arm of PFL set in the Middle East featuring the region's biggest fighters.
Stephanie Al Naber
Board Member and Head of Womens Committee, Jordan Football Association
Stephanie Al Naber is a former professional football player with a distinguished career for over 15 years, having played professionally in Denmark, Lebanon, and the UAE before retiring in 2020. Currently, she holds several influential roles within the football community, including serving as a Board Member and Head of the Women's Committee at the Jordan Football Association. Additionally, she holds a position on the Women's Committee Board at both the West Asian Football Federation and the Asian Football Confederation. In addition to her administrative roles, she is the Sporting Director of Etihad Club Jordan, which participates in top-tier competitions for both male and female teams. Beyond the field, she is the co-founder and COO of Kabaten, a sports tech company dedicated to revolutionizing the sports industry through advanced data collection and management systems. Her career reflects a deep commitment to promoting and developing football at all levels.
Stephanie Al Naber is a former professional football player with a distinguished career for over 15 years, having played professionally in Denmark, Lebanon, and the UAE before retiring in 2020. Currently, she holds several influential roles within the football community, including serving as a Board Member and Head of the Women's Committee at the Jordan Football Association. Additionally, she holds a position on the Women's Committee Board at both the West Asian Football Federation and the Asian Football Confederation. In addition to her administrative roles, she is the Sporting Director of Etihad Club Jordan, which participates in top-tier competitions for both male and female teams. Beyond the field, she is the co-founder and COO of Kabaten, a sports tech company dedicated to revolutionizing the sports industry through advanced data collection and management systems. Her career reflects a deep commitment to promoting and developing football at all levels.
Antonio Alquezar
CEO & Team Principal, SAIL GP
Antonio (Tony) Alquézar is a graduate of the prestigious École Hôtelière de Lausanne Business School, with more than 25 years of international and national experience in strategic marketing, sponsorship, commercial development, and brand leadership across sectors such as media, entertainment, finance, consumer goods, and sport.
He began his career at the President’s Office of the International Olympic Committee (IOC) before moving to the United States to work with leading sports marketing agencies. He later led sports marketing efforts for BasicNet, the holding group behind iconic brands such as Kappa, Superga, and K-Way. During this time, he also managed ventures such as the outdoor brand Grifone, advised international retail concepts including the National Geographic stores, and supported the strategic development of various sport and lifestyle brands.
Throughout his career, he has advised teams and organizations involved in top-tier global competitions, including the 32nd and 33rd America’s Cup, Formula 1, and has worked closely with family offices and investment funds focused on strategic opportunities in the sports industry.
He also served as a full board member of Córdoba CF, joining the club while it was in Spain’s third division. After contributing to the restructuring of the entire management and sports divisions, the team achieved promotion to the second division within just one season — a significant turnaround after five years of struggle in the third tier.
He currently serves as CEO of the Spain Sail Grand Prix | Andalucía–Cádiz, one of the key events in the SailGP global circuit. The most recent edition (October 2023) attracted nearly 100,000 spectators and generated an audited economic impact of €93.7 million, according to Deloitte.
Tony is also the CEO and Team Principal of the Spanish SailGP Team, which he took over when it ranked last in the league in Season 3. Under his leadership, the team has undergone a complete transformation, becoming Season 4 World Champions and receiving international recognition such as the National Sailing Award in Spain and nominations for Best Team at both the Rolex World Sailor of the Year Awards and the Foiling Awards among others
His strategic vision, experience, and relentless drive for excellence have positioned both the team and the Spanish Grand Prix as global references in innovation, performance, and impact within the sport of sailing.
Antonio (Tony) Alquézar is a graduate of the prestigious École Hôtelière de Lausanne Business School, with more than 25 years of international and national experience in strategic marketing, sponsorship, commercial development, and brand leadership across sectors such as media, entertainment, finance, consumer goods, and sport.
He began his career at the President’s Office of the International Olympic Committee (IOC) before moving to the United States to work with leading sports marketing agencies. He later led sports marketing efforts for BasicNet, the holding group behind iconic brands such as Kappa, Superga, and K-Way. During this time, he also managed ventures such as the outdoor brand Grifone, advised international retail concepts including the National Geographic stores, and supported the strategic development of various sport and lifestyle brands.
Throughout his career, he has advised teams and organizations involved in top-tier global competitions, including the 32nd and 33rd America’s Cup, Formula 1, and has worked closely with family offices and investment funds focused on strategic opportunities in the sports industry.
He also served as a full board member of Córdoba CF, joining the club while it was in Spain’s third division. After contributing to the restructuring of the entire management and sports divisions, the team achieved promotion to the second division within just one season — a significant turnaround after five years of struggle in the third tier.
He currently serves as CEO of the Spain Sail Grand Prix | Andalucía–Cádiz, one of the key events in the SailGP global circuit. The most recent edition (October 2023) attracted nearly 100,000 spectators and generated an audited economic impact of €93.7 million, according to Deloitte.
Tony is also the CEO and Team Principal of the Spanish SailGP Team, which he took over when it ranked last in the league in Season 3. Under his leadership, the team has undergone a complete transformation, becoming Season 4 World Champions and receiving international recognition such as the National Sailing Award in Spain and nominations for Best Team at both the Rolex World Sailor of the Year Awards and the Foiling Awards among others
His strategic vision, experience, and relentless drive for excellence have positioned both the team and the Spanish Grand Prix as global references in innovation, performance, and impact within the sport of sailing.
Leonel Delgado
Manager Commercial Football Academies, Al Nassr
Leonel Delgado is an international expert in grassroots football and commercial academy development, with over a decade of experience leading projects across Europe, the Middle East, and North Africa. As the Director of Commercial Football Academies at Al Nassr FC, he is responsible for the strategic growth and financial sustainability of the club’s nationwide academy network, combining sports excellence with scalable business models.
Previously, Leonel played a key role in FC Barcelona’s global academy expansion, managing operations and transferring elite methodology to grassroots contexts. He is a strong advocate for using sport to drive community wellness, youth development, and education—fully aligned with the ambitions of Saudi Arabia’s Vision 2030 and Quality of Life Program.
Leonel Delgado is an international expert in grassroots football and commercial academy development, with over a decade of experience leading projects across Europe, the Middle East, and North Africa. As the Director of Commercial Football Academies at Al Nassr FC, he is responsible for the strategic growth and financial sustainability of the club’s nationwide academy network, combining sports excellence with scalable business models.
Previously, Leonel played a key role in FC Barcelona’s global academy expansion, managing operations and transferring elite methodology to grassroots contexts. He is a strong advocate for using sport to drive community wellness, youth development, and education—fully aligned with the ambitions of Saudi Arabia’s Vision 2030 and Quality of Life Program.
Hassan M. Yusuf
Head of the Real Madrid Foundation Educational Football Program at Riyadh Schools
A native of Columbia, Missouri, USA, Hassan’s international background in peacekeeping and education informs his cross-cultural approach to sports development.
Hassan Yusuf leads the Real Madrid Foundation Educational Football Program at Riyadh Schools, a flagship initiative under The Misk Foundation. Working closely with the Foundation, Hassan developed a historic program that brought Real Madrid Club President Florentino Pérez to Riyadh Schools, solidifying key business relations and laying the groundwork for a transformative commercial expansion agreement across Saudi Arabia. This milestone marks a new chapter for the program, enhancing its impact nationwide.
Hassan has also activated an ambassador apprenticeship program for youth, featuring football legend Roberto Carlos as a mentor for Saudi Arabia’s grassroots national player development initiative. This effort integrates world-class expertise into the program, empowering young athletes while advancing Saudi Arabia’s broader vision for youth engagement and leadership.
Recognized globally, Hassan’s leadership extends beyond technical training. His innovative eco-friendly grassroots league earned accolades at the World Football Summit, positioning Saudi Arabia as a leader in sustainable sports initiatives. Through his work, Saudi students now represent their country on the global stage, showcasing the nation’s ability to rival elite football programs worldwide.
Hassan’s efforts embody the vision of The Misk Foundation, positioning youth as the driving force behind Saudi Arabia’s emergence as a global leader in sports and education.
A native of Columbia, Missouri, USA, Hassan’s international background in peacekeeping and education informs his cross-cultural approach to sports development.
Hassan Yusuf leads the Real Madrid Foundation Educational Football Program at Riyadh Schools, a flagship initiative under The Misk Foundation. Working closely with the Foundation, Hassan developed a historic program that brought Real Madrid Club President Florentino Pérez to Riyadh Schools, solidifying key business relations and laying the groundwork for a transformative commercial expansion agreement across Saudi Arabia. This milestone marks a new chapter for the program, enhancing its impact nationwide.
Hassan has also activated an ambassador apprenticeship program for youth, featuring football legend Roberto Carlos as a mentor for Saudi Arabia’s grassroots national player development initiative. This effort integrates world-class expertise into the program, empowering young athletes while advancing Saudi Arabia’s broader vision for youth engagement and leadership.
Recognized globally, Hassan’s leadership extends beyond technical training. His innovative eco-friendly grassroots league earned accolades at the World Football Summit, positioning Saudi Arabia as a leader in sustainable sports initiatives. Through his work, Saudi students now represent their country on the global stage, showcasing the nation’s ability to rival elite football programs worldwide.
Hassan’s efforts embody the vision of The Misk Foundation, positioning youth as the driving force behind Saudi Arabia’s emergence as a global leader in sports and education.
Frank T. Leenders
Director General, FIBA Media and Marketing Services SA
Frank Leenders (born in The Netherlands, 1968) has more than 25 years of experience in
international sports marketing at the highest level.
He started his professional career with ISL Marketing during the FIFA World Cup 1990 and
subsequently joined start-up company TEAM Marketing in 1992, where he was part of the launch
and development of the UEFA Champions League - an international benchmark project - since its
very first season (1992-93).
He moved to Rome to join pay Television Sky Italia in 2001, where he was Director of Sports Rights
Acquisitions, responsible for the acquisition of all sports related Television rights.
In 2002 he returned to TEAM, where he became Managing Director and was appointed to the Board
of Directors in 2005. Following his departure at the end of 2010, he co-founded the independent
sports marketing firm Value-Experience.
In 2012, he supported the design and development of a dedicated media and marketing unit for
FIBA, the international Basketball Federation in Geneva, Switzerland and is the Director General of
this entity: FIBA Media and Marketing Services SA.
As a non-executive board member, Frank also supports and invests in several companies (start-up
and scale-up), which operate at the intersection of sports, media and marketing.
Frank holds a degree in Economics from the University of St. Gallen (CH). He also earned an MBA
degree from Bocconi University in Milano (I), where he now lectures and was elected Topic Leader
Sport of the Alumni Association.
Frank Leenders (born in The Netherlands, 1968) has more than 25 years of experience in
international sports marketing at the highest level.
He started his professional career with ISL Marketing during the FIFA World Cup 1990 and
subsequently joined start-up company TEAM Marketing in 1992, where he was part of the launch
and development of the UEFA Champions League - an international benchmark project - since its
very first season (1992-93).
He moved to Rome to join pay Television Sky Italia in 2001, where he was Director of Sports Rights
Acquisitions, responsible for the acquisition of all sports related Television rights.
In 2002 he returned to TEAM, where he became Managing Director and was appointed to the Board
of Directors in 2005. Following his departure at the end of 2010, he co-founded the independent
sports marketing firm Value-Experience.
In 2012, he supported the design and development of a dedicated media and marketing unit for
FIBA, the international Basketball Federation in Geneva, Switzerland and is the Director General of
this entity: FIBA Media and Marketing Services SA.
As a non-executive board member, Frank also supports and invests in several companies (start-up
and scale-up), which operate at the intersection of sports, media and marketing.
Frank holds a degree in Economics from the University of St. Gallen (CH). He also earned an MBA
degree from Bocconi University in Milano (I), where he now lectures and was elected Topic Leader
Sport of the Alumni Association.
More To Be Announced Soon!
SPONSORS & PARTNERS
Event Partner
Event Partner
Event Partner
Event Partner
VENUE & GALLERY
SANTIAGO BERNABÉU STADIUM, MADRID
Set to host EuroBasket 2029 and serve as a venue for the 2030 FIFA World Cup alongside Portugal and Morocco, the Bernabéu continues to reaffirm its status as one of the most prestigious and versatile sporting venues in the world.
MESIF Madrid 2025 will be hosted at the iconic Santiago Bernabéu Stadium – home to Real Madrid CF. With a capacity of 84,000 and a €1.2 billion renovation nearing completion, the stadium now features a retractable roof, underground pitch storage, 360-degree screen, esports zone and a multi-purpose design.
CONTACT MESIF TEAM
Leave your details and we will get back to you
bottom of page