SPORT, TECHNOLOGY AND STRATEGY: MESIF & SYRACUSE UNIVERSITY, FALK COLLEGE OF SPORT UNVEIL LANDMARK TECHNICAL SUPPLEMENT. MESIF LONDON 2025 FORUM REPORT INCLUDED.
- aleks911
- Sep 19
- 3 min read
The Middle East Sports Investment Forum continues to establish itself as the definitive platform for strategic dialogue in the global sports economy.
Following our successful London 2025 edition at Tottenham Hotspur Stadium, we are pleased to release two comprehensive documents that capture the insights, innovations, and strategic imperatives driving the region's sports transformation.
Sport, Technology & Strategy: Technical Supplement to MESIF London 2025 by Syracuse University, Falk College of Sport:
Syracuse University’s David B. Falk College of Sport and Human Dynamics produced an academic analysis examining the technology and strategic foundations of the Middle East’s sports transformation.
Authored by Dr. Rodney J. Paul, Director of Sport Analytics and Professor of Sport Management, Dr. Rick Burton, Dabid B Falk Emeritus Professor of Sport Management, and Dr. Hamid R. Ekbia, University Professor and Director of the Autonomous Systems Policy Institute, this technical supplement provides evidence-based analysis of key trends shaping the region's sports economy.
The supplement covers:
· AI as digital infrastructure in sports development
· Regional GDP growth and sports investment ROI analysis
· Strategic imperatives for Vision 2030 implementation
· Climate considerations for Middle East sports planning
· Emerging investment opportunities in sports tech
The authors bring extensive expertise to this analysis. Dr. Paul has published over 100 peer-reviewed articles and served as faculty advisor to Syracuse University's Baseball Statistics and Sabermetrics Club. His work examining atmospheric conditions' effects on sports performance was featured in ESPN The Magazine and presented at the MIT/Sloan Sports Analytics Conference. Dr. Burton is a regular columnist for Sports Business Journal and Sportico and previously served as Commissioner of Australia's National Basketball League and Chief Marketing Officer for the U.S. Olympic Committee. Dr. Ekbia specializes in the political economy of computing and artificial intelligence, bringing critical insights into how AI systems function as sociotechnical platforms in sport development.
MESIF London 2025 Summary Report:
MESIF London 2025 brought together over 400 delegates representing 250 companies from across the global sports ecosystem. The forum featured 15 high level sessions with 54 VIP speakers, including senior representatives from Saudi Arabia's Ministry of Sport, Ministry of Investment, the Bahrain Olympic Committee, Qatar's sports authorities, and leading international organizations.
The event spotlighted the Middle East's evolution from a passive host of global sports events to an active innovator and exporter of sports models. Key themes included the region's strategic use of artificial intelligence in talent development, the integration of sports with national vision strategies like Saudi Arabia's Vision 2030, and the legacy-driven event planning.
MESIF Madrid 2025
MESIF Madrid will take place on November 7th, 2025, at the Bernabéu Stadium, home to Real Madrid CF. Set in one of Europe’s most dynamic sporting capitals, this unique VIP gathering will connect the Middle East region with leading international sports stakeholders.
As Madrid prepares to host the Formula 1 Grand Prix and co-host the FIFA World Cup 2030, the city offers the perfect backdrop to discuss the rise of sports tourism, mega-event hosting and the infrastructure needed to support regional ambitions.
Key themes for Madrid 2025:
· The rise in sports investment between Europe and the Middle East
· Developing world-class sporting infrastructure and venues
· Unlocking growth in Tennis and Padel sports
· Social impact and inclusion through women’s sports development
· Building successful brand partnerships in sport entertainment
· Football World Cup legacy planning and implementation
As part of the release of the above publications, we are offering a 5% reduction on Madrid delegate registrations.
Use code SEPTEMBER5% when booking to secure your place. This offer is valid until October 1st, 2025.
CLICK HERE TO BOOK -> MESIF MADRID 2025 | MESIF Global Events
For more information about MESIF Madrid 2025 or to register with the early access discount, please contact us directly via email : info@mesifglobal.com
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