AGENDA

Tue, 07 Jan

8:30 - 9:00
Registration & Coffee
9:00 - 9:10
Welcome Addresses MISA & MOS
9:10 - 9:25
Saudi Arabia - Enabling the Investment Ecosystem
9:25 - 10:00
The Path to FIFA World Cup 2034
10:00 - 10:40
Assessing Regional Investment Opportunities in Sports
10:40 - 11:05
Coffee & Networking Break
11:05 - 11:40
Lessons Learned from Global Major Events
11:40 - 12:10
Unlocking Value in Sports Clubs: Innovations and Investment Opportunities.
12:10 - 12:50
Major Event Activation - Sports & Entertainment
12:50 - 13:40
Lunch Break & Networking
13:40 - 13:45
ES:ME Audio Partner Intro
13:45 - 14:20
Developing Sports Culture in the Middle East: The Journey So Far
14:20 - 15:00
Developing Elite Sports in the Middle East
15:00 - 15:30
Best Practice in Sports Club Privatization Projects